When We Flourish
Ten years of impact in the South Bronx.
THE CHALLENGE
For its 10th anniversary, A House on Beekman needed more than a typical fundraising event. They wanted to honor a decade of deep community impact while casting a compelling vision for the future that would inspire donors to continue investing in their mission to close the opportunity gap for children and families in the South Bronx.
RESULTS
The benefit raised $825,000 and significantly increased awareness of AHOB's decade-long commitment to the South Bronx, strengthening relationships with existing supporters and attracting new partners to the mission.
CLIENT
A House on Beekman (AHOB)
CATEGORY
Film, Social Impact Strategy
APPROACH
KIN partnered with AHOB to produce their 10-year Anniversary Benefit, developing a creative storytelling strategy that honored their legacy while pointing toward what's next. We produced "When We Flourish," a short film that celebrates the vibrancy and resilience of the South Bronx community through spoken word, dance, and music. Rather than talking about the community, we let their voices, movement, and artistry tell the story, capturing the essence of renewal, hope, and flourishing.
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