Combating Toxic Polarization
Building a united American society.
CLIENT
One America Movement (OAM)
CATEGORY
Film, Photography, Social Impact Strategy
APPROACH
We spent a week with One America Movement documenting their 2025 Summit, capturing the energy, vulnerability, and breakthrough moments as people from diverse backgrounds and beliefs came together for dialogue and peacebuilding. We produced professional event photography and a Summit recap film that showcased the diversity of voices and the tangible connections being formed. Additionally, we created a brand film featuring OAM staff and community leaders speaking candidly about toxic polarization as a spiritual crisis and OAM's approach to tackling it. The film serves as both an introduction to their mission and a call to action for a divided nation.
THE CHALLENGE
One America Movement is tackling one of the most urgent crises facing our country: toxic polarization. But how do you visually capture the work of bridging divides and building unity? OAM needed compelling content from their annual Summit, where diverse leaders from across the country gathered to practice their mission in real time, as well as a brand film that could articulate why this work matters and invite others into the movement.
RESULTS
The films have provided OAM with the high-impact assets needed to increase attendance and funding, and to demonstrate the tangible energy of their peacemaking work to potential partners.
